Thursday, April 1, 2010

Personal Branding and Self-Marketing Sources

Personal branding and self-marketing are hot topics among my peers of graduate students these days, because we have all passed the comprehensive exams of the program and will graduate and enter into the job market in this May. So this week I am going to post some useful links of promoting personal branding. The sources are retrieved from http://www.quintcareers.com/career_branding.html by Randall S. Hansen, Ph.D

Quintessential Careers Career Branding & Marketing Resources:

Other Quintessential Career Marketing Resources:

Career Porfolios:

  • Career Portfolio Tools and Resources for Job-Seekers. One of the best ways to build and promote your brand is by creating both a traditional job-search portfolio, as well as an online version. Find the tools you need in this section of Quintessential Careers.

Career and Personal Branding Books:

Career and Personal Branding Websites:

  • The Brand Called You. An article by business guru Tom Peters, published on FastCompany.com.
  • Me Incorporated: Your Own Magnetic Brand. A nice overview of personal branding by Randall Frost on BrandChannel.com.
  • Reach Communications Consultancy. A personal branding and performance coaching site that includes an innovative assessment, the 360°Reach Assessment, which helps you get the real story about how you are perceived by those around you.
  • ResumeBucket.com -- a great personal branding site where job-seekers can upload up to 20 versions of your resume, which are then converted to Web pages, so that they are available online (each with a unique URL) 24/7 from anywhere in the world -- fully searchable (unless you want to keep it private) and edited with or without HTML tags. The site also includes a quick job-search feature using Indeed.com. No cost to job-seekers.

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